30-40 hours/week - hybrid - start immediately - permanent contract

‍About GoodCrowd: We are GoodCrowd.org: a social crowdfunding platform focused on private donations for social causes, emergencies, or personal projects. We offer a secure way to raise money for charitable or personal causes, with a focus on solidarity and helping people help themselves. As part of gut.org gAG, we belong – just like betterplace.org – to Germany's largest social donation network.

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Your job:

‍As a Senior Manager, you drive our growth and embed solidarity in society. With strategic campaigning and social media expertise, you mobilize creators and organizations for real, collective impact.

Your responsibilities

Impact Growth: You identify campaigns with real potential and develop strategies to measurably increase their reach and mobilization.

Creator network: You build relationships with creators and develop recurring formats with them that truly move people.

Social media strategy: You are responsible for our channels strategically and operationally, and you use analytics to continuously optimize our content.

Strategic partnerships: You connect GoodCrowd with NGOs, media outlets and foundations to shape joint campaign formats and discourses.

Brand & Narrative: You translate our values ​​into clear messages and have a keen sense for communication on sensitive or controversial topics.

Campaign consulting: You coach campaign creators in storytelling and give them concrete recommendations for successful mobilization.

Risk management & sparring: You are the first point of contact for assessing reputational risks and provide advice to the team on complex issues.

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This is what you bring with you:

• Solid know-how: You bring several years of experience in campaigning, PR or social media marketing and have already successfully managed campaigns that move people.
• Networking expertise: You know how to build strategic relationships with creators, NGOs and media outlets, and you maintain these contacts confidently and on an equal footing.
• Hands-on mentality: You develop clear strategies, but also enjoy the operational implementation and use reports and KPIs to continuously increase the impact.
• Confident in storytelling: You have mastered the craft of translating complex topics into strong messages, and you maintain a confident tone even in sensitive or controversial discussions.
• Social media strategy: You know the mechanics of Instagram, LinkedIn and Co. inside and out, and you know which formats we can use to specifically activate communities.
• Values ​​compass & attitude: You fully identify with our mission and have a keen sense of how to authentically represent our values ​​in communication.
• Personal responsibility & team sparring: You work in a structured and independent manner, but appreciate close communication within the team to find the best solutions for GoodCrowd together.
• Strong in communication: You are fluent in spoken and written German and English.

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What you get from us

• A job with purpose: Together we have already raised over 45 million euros in donations – and we are far from finished!
• Community instead of rigid structures: With us, you work on equal footing with people who are passionate about their work. We foster honest communication and make time for exchange – whether at team breakfasts in the office or during our team days.
• Time to breathe: We know that you can only truly make a difference when you're full of energy. That's why your rest and mental health are important to us. You get 30 days of vacation (and an extra half day off on both December 24th and 31st) to really switch off.
• Salary transparency: We're completely open about our pricing: Your gross annual salary will be between €50,000 and €65,000 (based on a 40-hour week). We'll decide together where you start, based on your experience.
• Flexibility that suits you: Work with flexible hours, hybrid (approx. 1 day per week in the Berlin office) or take advantage of the opportunity for workation (up to 6 weeks at a time).
• Growth and learning: With a €500 education budget per year, dedicated learning time and plenty of space for your own ideas, we support your further development.
• Additional extras: We support you with capital-forming benefits, a home office allowance and a digital meal allowance.

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Interest?

We know that strong teams thrive on diverse approaches. If you're interested in the job and share our mission, we look forward to your application – even if your profile doesn't perfectly match the list above. Send us your CV, but please skip the cover letter and photo. We want to get to know you and your GoodCrowd vision, so instead of a traditional cover letter, please answer these three questions:

• If you had a budget of €5,000 tomorrow to make a small but effective impact campaign go viral on GoodCrowd – where would you start?
• Which company or creator should we definitely bring on board for GoodCrowd to make the world a little better?
• What was the last campaign (whether ours or someone else's) that really moved you emotionally?